Drones Create A Scannable QR Code In The Sky!


The marketing industry is ever evolving. The race to be on the top and to be unique has led many brands to come up with some mind-blowing techniques of advertising. One such example that illuminated the sky and left an unforgettable mark on people’s minds was the Bilibili drone show. Bilibili, a Chinese video streaming site, showcased some extraordinary ways to celebrate the one-year anniversary of a Chinese game. They performed a drone light-show in Shanghai at night that basically formed a QR code in the sky! Yes, you heard that correctly. 1500 computer-controlled drones formed a scannable QR code in the sky. The site was an absolute beauty. The code, if scanned, led the people on the download page of the game! A truly genius way to advertise, correct?

Drones Create A Scannable QR Code In The Sky!

Have you ever seen a QR Code so huge? If not, then this is how it looks!

QR Code is one thing, but they formed so many other visuals as well! The sky surely looked like a video game!

An advertisement on this scale is obviously going to be memorable!

The marketing department of this company should get a raise! They have unlocked a new level of creativity that many brands will be looking forward to in the future. So, what are your thoughts on it? Will you try a game and log on to the site that went this far just to celebrate their first anniversary?

If you found this interesting, you should also read: Cloudy Vibgyor: Have You Ever Seen Rainbow Clouds?


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