<input type="hidden" value="" data-essbisPostContainer="" data-essbisPostUrl="https://yodoozy.com/female-creatives-challenge-work-for-exposure-culture-with-followherlead/" data-essbisPostTitle="Female Creatives Challenge ‘Work For Exposure’ Culture With #FollowHerLead" data-essbisHoverContainer=""><p>How many times have we creatives come across requests asking us to work for free in lieu of great exposure? The answer we all know. However, when recently FabFitFun, a women’s subscription box company dolled out a similar request, they didn’t receive a response they were expecting.</p>
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<p>Blogger and illustrator Lauren Hom of <a href="http://www.homsweethom.com/blog/2016/11/15/hom-sweet-hom-x-ladies-get-paid-instagram-contest">Hom Sweet Hom</a> took them head on in partnership with <a href="http://ladiesgetpaid.com/">Ladies Get Paid</a> with her own #FollowHerLead Instagram contest. The campaign invited female creatives to post a selfie holding a sign “with something that someone has said that was offensive and questioned (their) creative value.”</p>
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<p>The winner is set to receive $500 USD scholarship to get their creative idea/project off the ground along with free consultations with creative and marketing experts.</p>
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<p><img class="alignleft size-full wp-image-1527" src="https://yodoozy.com/wp-content/uploads/2016/11/15043595_341101799593292_6794953521461460992_n.jpg" alt="15043595_341101799593292_6794953521461460992_n" width="640" height="640" /></p>
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<p>You can check more responses <a href="https://www.instagram.com/explore/tags/followherlead/">here</a>.</p>