We deal with Elon Musk on a daily basis. The man has announcements and declarations that are sometimes visionary, sometimes scary and sometimes too futuristic and uneasy maybe? (dare I say dystopian).
And while Musk’s SpaceX plans on ferrying civilian tourists to (and hopefully from) space, reports suggest that the International Space Station’s 14 resupply mission will carry, amongst other things, skin care items.
American space and defense technology company Northrop Grumman is all set to send across its 14th commercial resupply mission to the International Space Station (ISS). While these missions (and the stuff that are left behind) are always made up of intriguing cargo contents, this time is no odd man out. This cargo, carried by the Cygnus spacecraft, will have certain skin care items.
No, not for personal use of the astronauts (as far as we know).
To be specific, the item is American makeup brand Estee Lauder’s Advanced Night Repair Synchronized Multi-Recovery Complex. Ten bottles of it actually.
The move is part of the brand’s $128,000 collaboration with NASA to have the product photographed with the (surprise, surprise) space in the background.
Estee Lauder will have the claim of becoming the first-ever beauty brand to go into space as part of NASA’s push for commercializing low-Earth orbit explorations. The luxury brand will send 10 bottles of its Advanced Night Repair Synchronized Multi-Recovery Complex brand to space aboard a Cygnus spacecraft. The bottles arrived at the Space Station early October.
One of which will also be reportedly auctioned off. Back on Earth.
“We are thrilled to reinforce our leadership once again as the first beauty brand to go into space,” said Stéphane de La Faverie, Group President The Estée Lauder Companies & Global Brand President, Estée Lauder. This was part of the official statement put out by the brand.
Back in June, NASA had also announced plans of opening up the International Space Station to commercial activities and private astronauts. According to the official statement, these include enabling commercial and marketing activities aboard the space station. These activities will address manufacturing, production, transportation, and marketing of commercial resources and goods, including products intended for commercial sale. Back on Earth of course.
Well. We’re not really used to referring to space as a place really. It’s always in a way been out of bounds, almost like heaven, for us Earthlings. So to read a sentence that speaks of activities in outer space, with repercussions on Earth, is in a way weird.
But also capitalistic, I guess.
For those who can’t go all the way, the bottle is available here too. And for the rest of us still here on Earth, our dear astronauts have some swell skin care tips for us.